The iPhone Website has an interesting article about how iPhone devices are taking a bigger and bigger percentage of the mobile video game market each year, going from 5% in 2008 to 19% in 2009. The article asks if the readers have given up mobile platforms to consolidate on iPhone devices (which includes iPod Touch and soon iPad.)
It wasn’t a surprise to me to move to gaming on the iPhone after seeing so many others pick up gaming with it. What surprised me was my son putting down his GameBoy DS and using the iPod Touch almost full time. He is now able to play new games practically every day (when I approve the games and homework is complete.) I’ve given him a bit of an allowance to buy some, but he’s going with freebies mostly.
For his birthday, he’s asked for his own iPod Touch and iTunes account so he can get what he wants. We’ll have to see how the parental controls work out for the account, but he’ll probably get the iPod Touch.
For me, this brought up memories of reading “The Innovator’s Dilemma” by Clayton Christensen (professor of Harvard Business school.) The “disruptive technologies” always start out small and ignored by the leading firms in the field. It also starts out as being less than the main customers need or want, but grows quickly into the space where the customer feels it is “good enough”.
I think iPhone fits the bill.